The MICE Capabilities Development department has introduced short, intensive Master Class programmes run by internationally renowned experts to boost management skills in MICE executives. Each programme will highlight different skills, intended to maximise innovation in decision making and planning. Events held in 2013 include MICE Digitally Yours and Bangkok Values Driven Marketing by international guru Philip Kotler.

The Inspired Learning Programme highlights how interactive activities, practical ideas and problem solving can strengthen the management skills of senior MICE executives for dealing with challenges and changes in the MICE industry.

The MICE Capabilities Development department and the Department of Industrial Promotion have devised training programmes tailor-made to boost the operational skills of new entrepreneurs in order to maximise the success rates of their business activities.

The MICE Capabilities Development department seeks to encourage Thai MICE players to expand their communication skills by introducing language courses in English and other ASEAN languages, preparing them to be used in the ASEAN Economic Community (AEC).